KEYNOTES, TALKS AND CREATIVE INSIGHTS
Over the years, Wieger Poutsma has delivered both online and live speaking engagements to inspire audiences with his knowledge and experience. As a brand ambassador for Wacom Europe for over 15 years, Wieger has collaborated with the company to share his expertise with creative professionals across industries. His talks cover a wide range of topics, including Visual Storytelling using Color and Light and Building Your Company and Brand.
Visual Storytelling using Color and Light
In this keynote, digital artist Wieger Poutsma takes the audience on a colorful journey, diving deep into the anatomy of color models and the significance of color in visual storytelling. By drawing connections between historical art from the 17th century, contemporary fashion, popular Instagram personalities, and cinematography, Wieger reveals how the same principles of color and light have been used throughout history to attract attention, direct focus, and tell compelling stories.
He goes beyond theory by using Gregory Crewdson’s signature style as a foundation to create practical examples that demonstrate how these visual principles can be applied in everyday work. Whether you’re a photographer, graphic designer, Photoshop artist, art director, game designer, illustrator, or cinematographer, Wieger proves that understanding color and light isn’t just for artists, but an essential tool for anyone involved in visual communication.
Building Your Company and Brand
In this talk, Wieger takes the audience through his career journey, from the early days of designing flyers and record sleeves for underground clubs in the ’90s to working with iconic photographers like Erwin Olaf and David LaChapelle, creating stunning visuals for advertising campaigns and art. Fast forward to today, where Wieger creates groundbreaking designs and effects for Netflix series and major motion pictures.
Wieger shares the valuable lessons learned along the way, including overcoming technological challenges such as the rise of the iPhone and artificial intelligence. He emphasizes the importance of staying curious and embracing new technologies while staying true to your creative identity. Wieger’s talk encourages creative professionals to continuously evolve, adapt, and find their unique place in the ever-changing landscape of the creative industry.
Interested in booking a talk or keynote? Let’s inspire your audience together!
Examples of Live Engagements
